Anna Hobbs: The Social Media Maestro Elevating Chattanooga Airport's Online Presence
From a small town in Georgia to becoming a trailblazer in social media strategies at Chattanooga Airport, Anna Hobbs is redefining online engagement. At 27, she embodies the essence of modern leadership, proving that age is but a number when it comes to vision and impact.
The Rise of a Social Media Star
Anna Hobbs took the helm of the Chattanooga Airport’s social media platforms with one goal in mind: transformation. In less than a year, Facebook engagement surged by 138%, with followers on the rise across all platforms. Her strategy is clear - trust in the creativity of young minds.
“Do not underestimate the drive and capabilities of your younger team members,” Hobbs asserts, having herself benefited greatly from the chance to shine.
The Journey to Chattanooga
Born and raised in Richmond Hill, Georgia, Hobbs always had a passion for storytelling. Her college years at Georgia Southern University, specializing in public relations and journalism, honed her skills. With internships across various industries, she built a robust foundation in engaging audiences.
Her move to Chattanooga came with the opportunity to take control of the airport’s social media, a challenge she embraced wholeheartedly. “It was an opportunity to own something and make it mine,” she shares, recounting her shift from collaborative roles to a leadership position.
Empowerment Through Social Media
Hobbs not only markets flights but promotes the growth and development of Chattanooga itself. As the airport’s representative voice, she aims to inspire excitement about the destinations accessible from Chattanooga. Her content is crafted to awaken curiosity and drive community pride.
“When you get more flights, economically, it helps our community,” says Hobbs, aligning her work with broader regional development goals.
Beyond Work: A Heart for Service
Though her professional achievements are noteworthy, Hobbs is also known for her civic involvement. Volunteering with local initiatives, such as GreenSteps and the Chattanooga Food Bank, she remains connected to her community, exemplifying leadership in action.
A Future Shaped by Creativity
Anna Hobbs continues to carve a niche for herself as a pioneer in social media strategies, demonstrating that innovative content can redefine traditional industries. With her as a beacon, Chattanooga Airport is not just a travel hub but a digital gateway to the world.
As stated in Chattanooga Times Free Press, companies could learn much from the strategic approach Hobbs has employed, anchoring her success in trusting emerging talents.
