Unveiling the Secrets: USI's Social Media Symposium on a New Horizon

Unveiling the Secrets: USI's Social Media Symposium on a New Horizon

On April 10, the University of Southern Indiana’s Communication and Media Department will host its much-anticipated annual Social Media Symposium in Carter Hall. As interest and attendance grow annually, this event promises a deep dive into the dynamic world of social media, offering attendees a chance to learn directly from industry experts about the critical subtleties of this ever-evolving digital landscape.

Behind the Screens: The Insider’s View

At the forefront of this year’s symposium is Kaylee Johnson, an accomplished Media Relations Specialist at USI and one of the university’s very own alumnae. Her presentation, Behind the Screens: The Strategy, Wins and Chaos of Managing USI’s Socials, is expected to peel back the layers on social media management. Attendees will walk away with an understanding of the intricate balance between strategy, creativity, and the unexpected challenges often encountered in this field.

A Spotlight on Alumni Achievements

Kaylee Johnson’s dedication to showcasing and nurturing the university’s presence through social media exemplifies the significant roles that alumni can play in contributing to educational institutions. With a solid foundation built at USI, Johnson has demonstrated the practical application of communication strategies to elevate the university’s profile on diverse platforms, and she continues to serve as an integral part of the University’s Crisis Communications Team.

Open to Both In-Person and Virtual Attendees

The symposium will be conveniently accessible in-person at Carter Hall, University Center West, and virtually via Zoom to accommodate guests from various locations. This inclusive approach allows individuals to choose the best way to participate, ensuring that the insights shared at this symposium can reach a wider audience beyond the confines of the campus.

How to Participate

For those interested in exploring the intricacies of social media strategy and networking with like-minded enthusiasts, registering in advance through Zoom is required for virtual participation. Don’t miss out on the opportunity to connect with professionals and peers who share a passion for communication technology and strategy. For additional information, contact Mary Beth Reese at [email protected] or visit the Social Media Symposium webpage.

As the digital landscape continues to shift, events like USI’s Social Media Symposium are crucial in helping participants stay informed and competitive. Join us on this enlightening journey on April 10—whether virtually or in-person—and let’s explore the brave new world behind the screens.